Web Design
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Article 1
5 Ways to Keep Visitors Coming Back
A lot of successful websites depend on returning visitors to account for a major part of their traffic. Returning
visitors are easier to convert into paying customers because the more often they return to a site, the more trust
they have in that site. The credibility issue just melts away. Hence, keep your visitors coming back to your site
with the following methods:
1) Start a forum, chatroom or shoutbox , buy domains
When you start a forum, chatroom or shoutbox, you are providing your visitors a place to voice
their opinions and interact with their peers -- all of them are visitors of your site. As conversations build up, a
sense of community will also follow and your visitors will come back to your site almost religiously every day.
2) Start a web log (blog)
Keep an online journal, or more commonly known as a blog, on your site and keep it updated with
latest news about yourself. Human beings are curious creatures and they will keep their eyes glued to the monitor
if you post fresh news frequently. You will also build up your credibility as you are proving to them that there is
also a real life person behind the website.
3) Carry out polls or surveys
Polls and surveys are other forms of interaction that you should definitely consider adding to your
site. They provide a quick way for visitors to voice their opinions and to get involved in your website. Be sure to
publish polls or surveys that are strongly relevant to the target market of your website to keep them interested to
find out about the results.
4) Hold puzzles, quizzes and games
Just imagine how many office workers procrastinate at work every day, and you will be able to gauge
how many people will keep visiting your site if you provide a very interesting or addicting way of entertainment.
You can also hold competitions to award the high score winner to keep people trying continuously to earn the
prize.
5) Update frequently with fresh content
Update your site frequently with fresh content so that every time your visitors come back, they
will have something to read on your site. This is the most widely known and most effective method of attracting
returning visitors, but this is also the least carried out one because of the laziness of webmasters. No one will
want to browse a site that looks the same over ten years, so keep your site updated with fresh bites!
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